Hi, I am Gagan Bhaskar Naik. I’m a data-driven marketer with a background spanning growth strategy, analytics, and finance. My work sits at the intersection of numbers and narrative, turning complex data into clear insights, and insights into decisions that move businesses forward.

I’ve worked across industries including oil & gas, manufacturing, retail and e-commerce, where I’ve contributed to financial analysis, market research, campaign strategy, and business development. What consistently drives me is understanding why people behave the way they do and using that understanding to design smarter marketing systems, clearer messaging, and scalable growth strategies.

I’m especially interested in marketing analytics, AI-driven marketing tools, and emerging models of discovery and growth, where technology reshapes how brands earn attention and trust. I value structured thinking, strong storytelling, and work that creates measurable impact.

Outside of work, I enjoy breaking down systems, whether it’s markets, platforms, or ideas—and rebuilding them in simpler, more effective ways.

Gagan Bhaskar Naik
Digital Marketer

Professional Experience

Roles & Achievements

Marketing & Operations Consultant

August 2023 - Present
  • Digitized donor & grant system (80+ applicants) → cut processing time 40%

  • Drove +50% donor engagement through SEO + email campaigns

  • Tools/Methods: SEO, Excel, PPT, Canva, Mailchimp, CRM, Wordpress, Adobe Suite

Grimes King Foundation, Boston, USA
three people sitting in front of table laughing together
three people sitting in front of table laughing together
February 2022 - August 2023

Digital Marketing Manager

Moksha Creations, Bengaluru, India
  • Launched e-commerce → doubled online sales in 3 months

  • Grew engagement +230% via social media, blogs & paid campaigns

  • Integrated analytics dashboards across CRM + GA → +30% qualified leads

  • Tools/Methods: Google Ads, Meta Ads, Amazon SEO, Ahrefs, Blogs, GA4, CRM, Content Strategy, A/B Testing, Tableau, Excel, PPT, Jira/Slack, Canva, Mailchimp, Wix Studio, Adobe Suite

January 2021 - August 2023

Growth Marketing & Pricing Analyst

Petropath Fluids India Pvt. Ltd., Bengaluru, India
  • Ran 15+ digital campaigns → +30% B2B leads, +20% sales inquiries

  • Built pricing/profitability models supporting $10M+ bids

  • Redesigned website & assets → bounce rate ↓ 25%, session time ↑ 60s

  • Tools/Methods: Tableau, SEO, Email Marketing, Ad Copies, Blog & Newsletter, Paid Media, Campaign Management, Canva, Adobe Suite, A/B Testing, Financial Modeling, 3-Statement Models

October 2019 - March 2020

Digital Marketing Intern

GAO Tek Inc., NYC, USA
  • Increased organic traffic +35% via Amazon SEO & keyword optimization

  • Boosted conversion rates +22% through optimized listings & A/B testing

  • Tools/Methods: Amazon Seller Central, SEO, Copywriting, Semrush, Ahrefs, Photo Editing, Technical Writing

Roles & Achievements

Education

MBA in Quantitative Finance; Business Analytics & Machine Learning

September 2023 - May 2025
  • 3.6 GPA

  • Concentration: Business Analytics & Machine Learning and Quantitative Finance

  • Coursework: Marketing Analytics, Digital Strategy, Advanced Programming, Business Analytics, Machine Learning for Business, Project Management

Babson College, Wellesley, MA, USA
a group of people holding blue and yellow hats
a group of people holding blue and yellow hats
October 2016 - January 2021

Bachelor of Engineering in Business & Engineering

Technical University of Applied Sciences Schweinfurt (TH-WS), Germany
  • 3.87 GPA

  • Concentration: Marketing, Logistics and Mechatronics

  • Coursework: English for Business Communication, Strategic Marketing, Brand Management, Applied Project Management, Statistics, Business Plan

Knowledge is Wealth
Tricks of the Trade

My Skills

group of people walking near high-rise buildings
group of people walking near high-rise buildings

MARKETING & GROWTH

  • SEO/SEM (Google, Amazon, Meta)

  • GEM (Generative Engine Marketing)

  • Paid Media Campaigns (Tik-Tok, Google, Meta, LinkedIn)

  • Content Strategy (Social Media, E-commerce, Email, Blogs)

  • A/B Testing

  • Web Design

ANALYTICS & DATA

a person is writing on a piece of paper
a person is writing on a piece of paper
  • Google Analytics & Tag Manager

  • Tableau / Power BI

  • SQL, R & Python

  • Advances Excel

  • Data Visualisation

  • KPI Tracking

Assortment of kitchen utensils and cookware displayed on a table.
Assortment of kitchen utensils and cookware displayed on a table.

TOOLS & PLATFORMS

  • Salesforce, Hubspot

  • Mailchimp

  • Canva, Figma

  • Adobe Suite

  • Wordpress, Wix, Framer

  • Jira, Slack, Trello

Life Apart From Work

Hobbies & Interests

group of people walking near high-rise buildings
group of people walking near high-rise buildings

Outdoor Sports

  • Football, basketball, and cycling keep me active while sharpening teamwork and focus. Sports are my outlet for both collaboration and mental clarity.

Volunteer Work

a person is writing on a piece of paper
a person is writing on a piece of paper
  • I’ve supported humanitarian projects with the German Red Cross and contributed to fundraising campaigns, reflecting my commitment to social responsibility and community impact.

Assortment of kitchen utensils and cookware displayed on a table.
Assortment of kitchen utensils and cookware displayed on a table.

Music & Anime Enthusiast

  • Music is my daily reset and creative fuel, while anime inspires storytelling, imagination, and resilience.